Yesterday I shared with you a plan to motivate employees that included a incentive for marketing your business. Today I’m going to show you the postcards that I’m giving to my sitters so that they can distribute them and generate referrals. In the past I have sent out
Read more →At the end of last year I decided that I needed a way to get my pet sitting staff to feel more involved and connected to the business. I wanted them to feel that they would be rewarded for good work and their income would be determined
Read more →With demand for pet products growing the potential of starting a blog about pets is huge. If your blog solves a problem for which pet owners are looking for a solution then you will attract a loyal readership, and you can market related pet products as an affiliate
Read more →Many comprehensive marketing strategies miss one very important, albeit small, tool to build a business. A business card is an absolute essential. You never know who you’re going to meet in line at the grocery store or out on a hike with your family. The world is
Read more →Yesterday I read an article online about a new service offered to pet owners in South Korea. Owners who just can’t let go of their favorite dog now have the option of having them cloned. This is something we have joked about in our family – my
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