Learn How Joseph Grew His Pet Business Urban Outsitters to 6000 Clients!

Joseph Giannini has a thriving pet business - he is the largest independently owned pet service company in Chicago. His business has grown from a dog walking service, to now offering pet sitting, pet boarding, grooming, and a specialty pet bakery. He plans to add veterinary services to the mix soon as his goal is to own a business that can supply 100% of his customers pet needs.

I interviewed Joseph for my product “Secrets of Pet Business Success” earlier this year. This month I am releasing the audio and transcript of this interview to my Pet Business Success Circle members.

In the interview Joseph shares:

His biggest obstacle to growing his pet business
How he has marketed his business to attract 6000 clients
The most profitable segment of his business
Tips he would give to new pet sitters

The audio recording and transcript are available to you when you join the Pet Business Success Circle this month. When you join you will also get the recordings and transcripts for these other great calls:

How to Market Using Press Releases with Rachel Monroe the Pet Industry Copywriter
How to Find and Hire great Independent Contractors with Peggie Arvidson of Peggie’s Pets
The Most Effective Marketing Tools for Pet Businesses with Leslie May or Pawsible Marketing
How to use systems to create a 24-170 business that allows you to work a maximum of 24 hours per week with Sam Brown from Boarding as a Business

Owning a pet business does not guarantee you success, but it is generally not difficult to set up your own pet business adn many who own pet businesses love the hard working lifestyle and the closeness to pets. You will have to compete with those who may be better trained, may have lower cost structures and those who “pretend” to have your skills and experience when they do not. (eg not all those who advertise themselves as groomers are actually Groomers).

There are also key skills that all dog industry professionals should possess. Here are some of the most critical skills and abilities for those hoping to work with dogs professionally: Basic Dog Handling and Training Skills, ability to recognize behavioral signals.

Animals can be somewhat unpredictable when they are under stress or in an unfamiliar environment, like when they visit the veterinary office or the grooming salon, so it is important to be attentive and stay aware of the animal you are handling at all times.